Strategic Pillars:
The Theater and Performing Arts Association implements all its activities based on four pillars that stem from its strategy.
Sector Promotion:
Developing best practices in the theater and performing arts sector by setting the best standards, intellectual leadership through research and publication, developing a network of international relations across the sector. Besides, it contributes to increasing the membership base of the association.
Professional Development:
Providing the right enablers to empower professionals to advance their career paths by developing their skills. This includes facilitating access to job opportunities, celebrating talents within the sector, and providing professional advice and guidance.
Legislations Enrichment & Sector Interest:
Advocating and supporting policies and legislations that serve the interest of the theater and performing arts sector and support its professionals.
Promoting Awareness & Networking:
Raising public awareness of the importance and value of the cultural sector, while enabling professionals within the Saudi theater and performing arts sector to influence and improve the quality of life.